Marketing Manager, Global Campaigns (Finance)

Description

About Alvarez & Marsal

Alvarez & Marsal (A&M) is a global consulting firm with over 10,000 entrepreneurial, action and results-oriented professionals in over 40 countries. We take a hands-on approach to solving our clients' problems and assisting them in reaching their potential. Our culture celebrates independent thinkers and doers who positively impact our clients and shape our industry. The collaborative environment and engaging work-guided by A&M's core values of Integrity, Quality, Objectivity, Fun, Personal Reward, and Inclusive Diversity-are why our people love working at A&M.

About the Role
Alvarez & Marsal (A&M) is seeking an experienced and results-driven Marketing Manager, Global Campaigns to join our dynamic team and lead the development and execution of global marketing campaigns across the globe. Based in Tampa, this role requires a highly motivated and digitally savvy marketing professional with a proven track record in both external marketing and internal communications. The successful candidate will be responsible for driving brand awareness, employee engagement, and supporting the execution of marketing campaigns that align with A&M's global strategy.

This is an exciting opportunity for an accomplished marketing leader to take ownership of multi-channel campaigns, manage senior stakeholders, and collaborate with a range of teams to drive business growth.

Why Join A&M?
At Alvarez & Marsal, we foster a collaborative, innovative, and results-oriented culture. As part of our global marketing team, you'll play a pivotal role in shaping A&M's brand presence across key markets. With opportunities for professional growth and development, A&M offers a dynamic and inclusive environment where your expertise and contributions will be valued.

Key Responsibilities

• Campaign Strategy & Execution: Lead the planning, development, and execution of multi-channel marketing campaigns, particularly focusing on digital channels, based on data-driven insights. Ensure campaigns are aligned with A&M's global marketing strategy while tailoring them to meet local market needs and client priorities.
• Stakeholder Management: Serve as a trusted advisor to senior leadership and key stakeholders, managing multiple high-level relationships and ensuring alignment on strategic marketing execution. Build consensus across departments and functions to drive successful marketing initiatives.
• People Management: Serve as a mentor, providing regular feedback, and supporting the professional development of a team of junior staff, in addition to ensuring consistent alignment with the global team and application of Marketing's best practices and processes.
• Brand Awareness & Engagement: Partner with regional GTM Leaders to curate and implement strategies to enhance A&M's brand presence externally while also driving internal employee engagement. Ensure that messaging across all channels consistently reflects A&M's values, services, and unique market position.
• Collaboration with Agencies: Work closely with A&M's network of external agencies to execute marketing strategies, ensuring top-quality output, alignment with brand guidelines, and effective campaign execution.
• Analytics & Reporting: Create and maintain comprehensive analytics and reporting systems to track the performance of marketing campaigns. Regularly assess and refine strategies, using key insights to optimize future campaigns and adjust tactics where necessary.
• Campaign Optimization: Measure and report on the effectiveness of marketing activities, adjusting plans and approaches based on performance metrics. Identify opportunities for campaign refinement and implement continuous improvements.
• Brand Consistency: Ensure that all marketing, pitch, and communications materials maintain a consistent brand approach, reinforcing A&M's reputation and messaging across all touchpoints.
• Support Corporate Initiatives: Contribute to broader corporate marketing efforts, including the development of marketing collateral, thought leadership content, and participation in major events.

Key Qualifications

• Experience: 7+ years of relevant experience in marketing, with a strong focus on B2B campaigns. Experience in professional services (legal, accounting, consulting) is highly desirable. Experience in people management is required.
• Digital Marketing Expertise: Proven expertise in digital marketing, including digital advertising, SEM, organic social, email marketing, and website management.
• Technical Proficiency: Experience working with marketing platforms like Salesforce, Pardot, Account Engagement, and Drupal is highly advantageous.
• Project Management: Demonstrated experience in end-to-end project management, managing multiple senior stakeholders and ensuring timely, successful delivery of complex marketing initiatives.
• Influencing & Communication: Strong communication skills, with the ability to influence decision-making at all levels, solve problems creatively, and present marketing concepts and strategies to diverse audiences.
• Agency Collaboration: Proven ability to work effectively with external agencies to execute a full range of marketing tactics and ensure the delivery of high-quality results.
• Analytical & Strategic Thinking: Strong analytical skills with the ability to interpret campaign data, derive actionable insights, and optimize marketing strategies for better results.
• Multitasking & Prioritization: Highly organized with the ability to manage competing priorities and meet deadlines in a fast-paced environment.

Your journey at A&M

We recognize that our people are the driving force behind our success, which is why we prioritize an employee experience that fosters each person's unique professional and personal development. Our robust performance development process promotes continuous learning, rewards your contributions, and fosters a culture of meritocracy. With top-notch training and on-the-job learning opportunities, you can acquire new skills and advance your career.

We prioritize your well-being, providing benefits and resources to support you on your personal journey. Our people consistently highlight the growth opportunities, our unique, entrepreneurial culture, and the fun we have together as their favorite aspects of working at A&M. The possibilities are endless for high-performing and passionate professionals.

Regular employees working 30 or more hours per week are also entitled to participate in Alvarez & Marsal Holdings' fringe benefits consisting of healthcare plans, flexible spending and savings accounts, life, AD&D, and disability coverages at rates determined periodically as well as a 401(k) retirement savings plan. Provided the eligibility requirements are met, employees will also receive an annual discretionary contribution to their 401(k) retirement savings plan from Alvarez & Marsal. Additionally, employees are eligible for paid time off including vacation, personal days, seventy-two (72) hours of sick time (prorated for part time employees), ten federal holidays, one floating holiday, and parental leave. The amount of vacation and personal days available varies based on tenure and role type. Click here for more information regarding A&M's benefits programs

The salary range is $90,000 - $120,000 annually, dependent on several variables including but not limited to education, experience, skills, and geography. In addition, A&M offers a discretionary bonus program which is based on a number of factors, including individual and firm performance. Please ask your recruiter for details.

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